Hi, My Name is Monica | Personal Portfolio

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About Me

Need a clever, smart Product Marketer?

Don’t be shy.

Say hi!

Hi, my name is Monica. I’m a Product Marketer and Marketing living in Colorful Colorado. I’ve spent the last 20+ years building a career in marketing and honing my skills in product marketing fundamentals, such as messaging/positioning, competitive intelligence, packaging, pricing, and a keen understanding of the buyer. I have a passion for learning about what motivates people to buy. The majority of my career has been spent in HealthTech, and I deeply connect with making our world healthier, safer, and more cost effective.

My photography is merely an extension of that passion for storytelling. I was drawn to it as a hobby because a) I’m creative, but I can’t draw and b) truth behind the old adage, “a picture is worth a thousand words”. Aside from toting around a camera or two, I am an avid traveler, SCUBA diver, rescue dog mom, 80’s music lover, former state champion gymnast, and amateur guitar player.

Content
Marketing

I write compelling, cohesive, customer-centric stories to drive growth and brand awareness.

Marketing
Strategy

Set goals, try new things, measure success, and embrace mistakes.

Marketing
Automation

Let’s set up powerful campaigns with targeted automation strategies.

Digital
Marketing

SEO, SEM, PPC, CTA, OMG so many acronyms!

Portfolio

All
Photography
Professional

Testimonials

Monica was instrumental in bringing WMA’s brand into the twentieth century. As WMA’s Marketing Manager, she successfully directed the redesign of our website to allow new and dynamic content, implemented strategies to get our brand and message out via various social media and industry outlets, and redesigned our print media to deliver a more effective story to our clients. Monica’s creativity in both digital and print media has not only had a direct impact on WMA’s messaging, but it has also allowed our clients to include our materials in a more complete presentation to their clients. She is a pleasure to work with, a team player, and is sorely missed at WMA!
- John Bonini, Vice President, WMA Consulting Engineers - www.wmace.com
Our marketing program really didn’t exist until Monica joined our team. She pushed us to try new things, to embrace the ethos of our culture and our customers. Monica is not only a great writer, but someone who can think strategically through marketing challenges and find creative solutions. We deeply miss having her on our team!
- Tom Derrick, Co-founder & SVP Marketing, OpenMarkets - www.openmarketshealth.com
I had the pleasure of working with Monica from my first day at WMA and found her to be a detail oriented professional who brings a valuable set of talents to every project she is involved with. She is truly a creative "out of the box" thinker with an impressive combination of social and business acumen. Monica would be an asset to any team and provide the unique perspective that only she can bring.
- Sean Wellford, Senior Technology Engineer, WMA Consulting Engineers

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